Elem Blooms

Rebrand for a Flower Business

PROJECT TYPE

Brand Design Package

YEAR

2023

DESCRIPTORS

Trendy, Friendly, Creative

Elem Blooms is a flower business who takes pride in creating personal connections with clients, all while staying up to date with current industry trends. Packages tailored to each project, the ‘wow’ moment can be created over and over again, creating dreamy spaces that fit with the project vision.

With falling out of love with the previous brand, it was time to step it up, creating a funky, new and exciting brand.

The customised typeface for the logotypes provide that fun and quirky element, but still elegant and exciting. The inclusion of the imperfect flower shape in the secondary logo helps provide reference to the actual products and a standout feature of the brand moving forward.